This chocolate is definitely a curiosity. You may be asking yourself, what exactly is ruby chocolate? It is a type of chocolate that owes its pink color to a different processing method of the cocoa beans and contrary to popular belief it is not made from a new kind of cocoa tree. It naturally has a slightly fruity taste profile with a subtle cocoa flavor as well as a creamy texture. No artificial colorants are added. An addition of raspberries elevates this subtle chocolate with its beautiful and intense berry taste.